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The name is pretty I paused my game to be here shirt . straightforward –it’s footwear that features a knit upper and a sole. Sock sneakers evolved out of a trend started by big athletic brands such as Nike and Adidas. Nike, for example, has started their foray into soft, mesh uppers in 1979, when they launched the Bermuda. It was the release of the Flyknit in 2012, though, that marked the beginning of the modern era of sneakers with knit uppers. Luxury brands have, since then, launched their own take on sock sneakers, with Balenciaga’s Speed Trainers taking the front seat. The shoe, basically, is an elastic ankle sock that is mounted to a sole. They set you back $595 to $695, depending on the version. People are reportedly scrambling to get their hands on it that it has consistently sold out in popular sizes on various stores and sites.
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Like with the Triple S, many have expressed their disinterest in paying $500+ for the shoe I paused my game to be here shirt . But they’re popular enough to get fast-fashion brand Zara to introduce a version that looks unmistakably similar to that of Balenciaga’s – but for a far lower price ($70). According to analysis by magazine Edited, from the first quarter of 2017, the number of sock-like sneakers spiked to 220%, and that is just among luxury retailers. This suggests that the sock sneaker trend is doing so well, and it show no signs of retreating into the backseat anytime soon. Just like any other kind of shoe, sock sneakers attribute their popularity for comfort. Users report that sock sneakers are just like yoga pants for the feet. Unlike other sneakers that are made up of pieced-together leather panels and other materials, sock sneakers follow the form of the foot without confining it. The comfort is undeniable. Other brands that have careened into the sneaker sock territory have even found new ways to bank on the shoe’s comfort factor. Allbirds, for example, uses Merino wool to make the uppers of their version of the sneaker shoe. Touted as “the world’s most comfy shoes,” the brand’s version has become the footwear of choice in Silicon Valley.
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